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Pink Taxis, a very good idea from Puebla, Mexico

Meet Lourdes and her taxi. Behind her, check out the row of pretty pink taxis. In the city of Puebla, Mexico, a new service has been launched called 'Taxis Pink' that are driven by women and exclusively for women (so if you're a man and see one, don't even bother trying to flag it down...not for you, dude). This very smart idea combats the insecurity many women feel about climbing into a taxi (and will hopefully show the world that women drivers really are better than men, not just 'as good'). Here's AFP in Spanish language on the service.

IKN warmly applauds the initiative and looks forward to copycats springing up all over the region.